News

Visual branding
Salomé Pouw
‘A picture’s worth a thousand words.’ As humans, we love visual materials and are great at remembering images. According to several studies, people remember only 10% of spoken words after three days. This in contrast to
Customer Reference Program
jolanda@jibe-group.com
Customer reference programs are built to share positive user stories with potential customers. Why? 25% of purchases are made based on word of mouth and positive testimonials. Customer reference programs are one way of gathering these
Laura de Haas
An event is always part of a bigger picture and contributes as part of the customer journey to the KPI’s of the entire company. An event is not finished once the last attendee walks out the door. In fact, following an event is when
Online and offline coverage
Eva van Diemen
Email marketing was still one of the most used marketing tools in 2015. It has great reach and the results are more reliably measurable than ever. But do your customers actually read your email or does it disappear in the spam folder? With
Rolf Tjalsma
The simplest advice we can give that stops spam is to stop using email all together, but more on that later. Because this is not an option for most of us, we will give you some tips on how to at least minimize the junk in your inbox. But
Marjolein Pos
Search Engine Optimization (SEO) – the process of optimizing your website or blog in order to claim a better position on search engines, like Google, as they determine whether the content on your website deserves to be in the top of
Oznur Bayram
My name is Hillary and I am 21 years old. I am a fulltime international business student and will be doing my internship at Jibe! Group for the next few months. Before starting my internship, I did an exchange period in Marseille where I
Oznur Bayram
My name is Rolf. I’m an internationally oriented marketer, with a passion for (space) travel, world music, and eclectic cuisine. After high school, I’ve even lived in Singapore for three years where I worked in an eclectic