Workday - Horizon Brussels

Project Title: Empowering Tomorrow: Workday Horizon Brussels 2025
Client: Workday Belgium
Date & Location: 5 June 2025, Brussels

Project overview

Jibe! Group partnered with Workday Belgium to deliver the very first edition of Workday Horizon Brussels 2025 — a day dedicated to showing how Workday AI Agents, Workforce Planning, and Finance innovations help businesses work smarter and faster. The event brought together HR, Finance, and IT leaders alongside key partners Deloitte, KPMG, and PwC, who hosted Lunch & Learn sessions to share their perspective on the future of work.

As Workday’s long-standing creative and event partner, Jibe! Group shaped Horizon Brussels 2025 from concept to execution. We developed the event narrative and branding, managed production on-site, and ensured every touchpoint reflected Workday’s innovation and optimism. Playful details like an AI photobooth and curated goodiebags added extra energy to the experience. We also coordinated closely with partners to ensure their contributions seamlessly aligned with Workday’s themes.

Results & impact

We took the pressure off Workday Belgium by managing the entire event — from concept and partner coordination to onsite production. This allowed their team to focus fully on engaging with customers and thought leaders. The result? 110 professionals from 59 organisations came together for a day of AI-driven insights, collaboration, and peer learning — all delivered seamlessly.