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At Jibe! Group, we're always growing and improving to deliver above-and-beyond marketing and event services to our clients. Read the latest updates and press releases to discover how we're making it happen today.

 

20 years of Jibe! Group – table dancing, tough lessons & tons of fun!

The year 2025 marks a huge milestone for us—20 years of Jibe! Group! What started as an idea over a lunch of croquettes has grown into an incredible journey of drive, collaboration, and unforgettable moments. We couldn’t have done it without the amazing people who have been part of this adventure, and we’re beyond happy to celebrate this anniversary year together.

How it all began

Jibe! Group was born in a tiny 15-square-meter office in Amsterdam Sloterdijk. We had big dreams, a lot of energy, and a strong belief that we could make a difference in the world of marketing and events. Our first team member, Debbie—she’ll never be forgotten for what she has done for Jibe! Group—helped lay the foundation of the company, and from there, we took off.

Our first major international event? A whirlwind 7-day stretch for AttachMate in Marbella. We couldn’t believe it when we got that first big production quote approved—sure, we had underquoted massively, but that didn’t stop us from celebrating with some well-earned table dancing!

Pivotal moments

Over the years, we’ve had some unexpected turns that shaped who we are today. One of those defining moments was when we crossed paths with Salesforce. We were running an event for NetApp at the same venue where Salesforce was hosting theirs. With no marketing or event manager, they were overwhelmed by a much higher turnout than expected. Being the good neighbours we are, we offered to share some of our lunch with their attendees—who knew that small act of kindness would spark a partnership that has lasted for more than a decade?

Lessons along the way

Of course, not every moment has been smooth sailing. Who could forget the night of the Symantec Partner Award Ceremony in Amsterdam? The event was in full swing until the police told us to cut the music—the venue, as it turned out, didn’t have the right permits. A tough lesson, but one that made us even sharper in how we plan today.

Looking ahead

Two decades in, and we still have the same drive, the same drive, and the same belief in creating outstanding experiences. We’ve had the privilege of working with some of the best people in the industry—many of whom we consider friends. As we celebrate this milestone, we’re filled with gratitude for the journey so far and excitement for what’s ahead.

Here’s to the next 20 years—let’s make them just as unforgettable!

 

– PRESS RELEASE –

 Jibe! Group opens Belgium Office

Halfweg, March 8, 2023 –  Jibe! Group will open an office in Belgium in April 2023. In addition to the office in Halfweg, the originally Dutch marketing and event agency will open its doors in Antwerp. An office has now been found for the Antwerp branch and the first activities have started.

The opening of the Antwerp office comes at a time of significant growth for Jibe! Group, thanks to its continued commitment to tailor-made concepts and excellent customer service. In the Netherlands, Jibe! Group has been established for 16 years now and the company works with national and international companies that are often in the software and IT industry.

Serve customers better at a local level.

“We are currently already working for many of our customers on the Belgian market. But we used to do this from our Dutch branch. In order to be able to serve our customers even better on a local level, it is now time for a local branch in Belgium”, says Jolanda Prins, founder and owner of Jibe! Group. “We want to make it as easy as possible for our customers to be able to work with us from regional offices and therefore also be able to offer local support from our Belgian colleagues. At the moment there is a vacancy for a project manager who will run the Antwerp office and we expect to be able to add two more project managers soon this year”.

Note for editors:
For more information, please contact Marjolein Pos, Managing Partner at Jibe! Group, via marjolein@jibe-group.com or +31 631937105

About Jibe! Group

Jibe! Group is a leading marketing and events agency in the software and IT industry, with over 15 years of experience. Jibe! Group turns events into extraordinary experiences that drive customer engagement. In addition, Jibe! Marcom programs with an eye for detail and results. 

 

 

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– PRESS RELEASE –

Jibe! Group appoints Marjolein Pos as new managing partner

 

Halfweg, Feb 7, 2023Jibe! Group is excited to announce that Marjolein Pos has joined the company as Managing Partner. With over 15 years of experience in marketing management, including her latest role as Head of Marketing Benelux at Workday, Pos will work alongside Managing Partner Eva van Diemen to lead the growth of Jibe! Group.  

Together, Pos and van Diemen provide Jibe! Group with complimentary skill sets, which allows Jibe! Group to increase both the scope and quality of its marketing and event management services for companies active in the IT industry. In addition to expanded and improved offerings to clients, the appointment of Pos provides Jibe! Group employees with exciting new career development opportunities.  

 This appointment comes at an exciting time for Jibe! Group, which is experiencing significant growth thanks to the company’s commitment to tailored solutions and above-and-beyond customer service. 

 Jolanda Prins, founder of Jibe! Group, remarks, “We’ve gotten to the point where it became clear that our continued growth required a second managing partner – someone with strong experience working at an agency as well as the capabilities to understand how we can best support the marketing and event managers we work with. I’m extremely proud to welcome Marjolein back to Jibe! Group. I’m sure she’ll be adding a lot of value to our customers and our team.” 

Jibe! Group looks forward to serving more businesses across Europe with the help of Pos’ expertise and leadership. 

Note to the editor: 

For more information, please contact Marjolein Pos (Managing Partner of Jibe! Group) via email at marjolein@jibe-group.com. 

About Jibe! Group 

Jibe! Group is a leading marketing and events agency in the software and IT industry, with more than 15 years of experience. Jibe! Group turns events into extraordinary experiences that drive customer engagement. In addition, Jibe! Group develops MarCom programs with a keen eye for detail and results. 

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eva smiles at the camera

– PERSBERICHT –

Jibe! Group groeit door en stelt Operations Director aan

Halfweg, 8 juni 2020 – Jibe! Group, een van de grootste aanbieders van marketing services en evenementenorganisatie binnen de Nederlandse IT- en softwareindustrie, heeft recentelijk Eva van Diemen aangesteld als Operations Director om verdere groei te faciliteren. Eva van Diemen was voorheen Senior Project Manager bij het bedrijf, waarbij ze vooral verantwoordelijk was voor het account Salesforce. In de rol van Operations Director zal zij de dienstverlening verder ontwikkelen, met name op het gebied van digitale en online services en zich bezighouden met verdere optimalisatie van de customer experience.

Eva van Diemen brengt een flinke dosis ervaring met zich mee. Ze is bijna 6 jaar bij Jibe! Group werkzaam, waarvan de laatste jaren als Senior Project Manager. In deze rol was zij de sparringpartner voor klanten als Salesforce, Supermicro en het Ministerie van Defensie, en hield ze zich bezig met de strategie en uitvoering van internationale evenementen en marketingprogramma’s.

Jolanda Prins, oprichtster van Jibe! Group: “Zoals Michael Gerber zo treffend omschrijft in het boek ‘The e-Myth Revisited’ is de grootste valkuil voor veel ondernemers het faciliteren van groei. Ze hebben het bedrijf opgericht vanuit een expertise en drukken zo een enorme stempel op de bedrijfscultuur. Om een bedrijf verder te kunnen laten groeien is het soms noodzakelijk een stap terug te doen en de juiste talenten ruim baan te geven. Deze tijd is voor Jibe! Group nu aangebroken. Ik heb er alle vertrouwen in dat Eva, samen met het fantastische team, de stevige fundering die er nu ligt verder uitbouwt. Zelf blijf ik wel verbonden aan Jibe! Group, maar vanuit mijn expertise als copywriter en creatief-strategisch adviseur voor onze klanten.”

Jibe! Group lanceert vandaag ook de nieuwe website http://www.jibe-group.com. Op deze gebruiksvriendelijke en responsive website kunnen klanten beter vinden welke services het bedrijf aanbiedt, en met een druk op de knop een verzoek voor een project indienen.

Noot voor de redactie:
Neem voor meer informatie contact op met Eva van Diemen, Operations Director Jibe! Group, via eva@jibe-group.com of 0622972258.

Over Jibe! Group
Jibe! Group is een toonaangevend marketing- en evenementenbureau in de software en IT branche, met meer dan 15 jaar ervaring. Jibe! Group zet evenementen om in buitengewone ervaringen die klantbetrokkenheid stimuleren. Daarnaast coördineert Jibe! Group marcom-programma’s met een scherp oog voor detail en resultaat.

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